Reach More Fans & Create More Relevance with our Social Networking Solution

GRand Solutions will make it easy for your fans, sponsors and vendors to stay informed and interconnected to your team by creating an online presence built around your brand. Your social network package will include custom-built and team-branded social network profiles on major social networks (Facebook, Twitter, LinkedIn, YouTube). It will also include a team blog that will be updated at least weekly.

Social networking is also a great way to increase the online visibility of your sponsors, providing your sponsors a valuable asset that will differentiate you from your competition.

Unique Goals for Social Networking

• Engage current and prospective sponsors with robust social networking profiles.
• Create and expand relations with fans of your race team, crew, and drivers.
• Establish a unique online presence, consistent across all social networks.
• Track impressions by platform to learn your fans interests and preferences

Blogs

Blogs are a useful way to promote your team, drivers, and sponsors and vendors. It’s also an effective way to keep fans updated on relevant developments. With your blog, you can:

• Educate fans about technology, strategy, and competition.
• Promote your sponsors and partners services and products.
• Post pictures, videos, and other multi-media content.
• Build fan interest by offering an “inside look” into the team.
• Promote events, races, and other team activities.

Tracking

Each month, you will receive a report from GRand Solutions that summarizes the following key data to help you track your progress and increased reach.

• Total visits to your website, with the ability to request more detailed data.
• Total Facebook page views per month, along with increases in number of fans.
• Total LinkedIn page views per month, along with increases in number of followers.
• Total Twitter impressions per month, along with increases in followers.
• Total visits to your blog each month.

Management

In addition to the outstanding services listed above, GRand Solutions will actively monitor and manage social networking traffic. This will allow us to act and respond early to comments, inquiries, and other posts about the team, its drivers, or its sponsors.